Enterprise purpose: "to win the quality of the market, to promote the development of innovation, to serve the strong reputation in order to increase the efficiency of management"
Enterprise spirit: "integrity and pragmatic, unity and progress, the courage to innovate and strive to forge ahead"
Enterprise values: "create, share and win win"
Service concept: "reputation first, quality assurance, quality service, customer first"
Quality policy: "the image of the tree is intended to create first-class quality"
Business goals: "create professional well-known shoe brands, shoe manufacturers outstanding among the forefront"